BioShine

BioShine is a colour and material solution to Canada Goose’s use of plastic reflective materials created in collaboration with Justina Alexandroff . Working with nano-cellulose sourced from Canada Goose’s waste packaging, three structural colour reflective materials inspired by biomimicry were created to be used as reflective tapes and holograms for anti-counterfeiting. They are biodegradable, plastic free, dye and pigment free.